An interactive website to discuss the purposes, uses, threats, and ethical and legal implications of social media.
900 million
est. users
58 million
est. companies registered
$14 billion
est. revenue in 2022
3
est. new registrations per second
LinkedIn is the world's largest professional network on the internet. You can use LinkedIn to find the right job or internship, connect and strengthen professional relationships, and learn the skills you need to succeed in your career.
LinkedIn is primarily used for vocational purposes and it is one of the most popular sites to promote yourself professionally and to find jobs.
Let’s take you through how it can be used for this purpose.
Summarise your work experience and personality by filling in details like your employment history, awards & certifications, and a summary of you!
Summary
Hi! My name is Amanda Wallis.
Work Experience
NESCol Student IT Helpdesk
Part Time
You can also add a profile photo and banner to make your profile stand out.
This allows employers to see who you are and what you can do in order to make informed decisions on if you are a good fit for their company.
Relevant work experience
Good communication skills
Good work ethic
No matter what stage of your career it is crucial to continue to build your network. Your network will come in handy if you are looking for a new position, find new employees or expand your skills.
You can build your network by connecting with people and they will be notified of your activity such as posts, new connections or when you start a new job.
Derrick posted
"Looking for a new position..."
Two days ago
Charles posted
"Started a new position! ..."
Three days ago
Search for and apply for jobs directly on LinkedIn.
You can notify your network that you are looking for a new position or add an “Open to work” banner to your profile so that employers know you are looking for a new position.
LinkedIn also has an Easy Apply feature to allow you to quickly apply to roles.
E a s i l y participate in conversations by commenting on posts or articles, creating or joining a group to connect with other users with similar interests or create your own posts and articles to share your opinion.
In summary, LinkedIn has multiple features to enable users to utilise social media for vocational purposes. Furthermore, LinkedIn is an incredibly popular website which means more opportunities for their users.
2 billion
est. monthly users
80 %
est. share of social media marketers uses Instagram
$49 billion
est. revenue in 2022
33 minutes per day
est. american adults spend on Instagram
Instagram is a free photo and video sharing app available on iPhone and Android. People can upload photos or videos to our service and share them with their followers or with a selected group of friends. They can also view, comment and like posts shared by their friends on Instagram.
Instagram can be used for both vocational and personal purposes. Instagram is one of the most popular photo sharing sites!
Let’s have a look how they make it possible…
With Instagram you can create your own unique username, add a bio and add a profile photo. You can also add a website to your profile.
mycoooolusername
Did you know that this is a bio?
www.amandawallis.com
You can also set your profile type to private or public to control who can see what you post.
Set Account to Private
Instagram also offers three different types of accounts:
These accounts each have their own purpose and available functionality. For example, the business account lets you create “shoppable” posts.
Your home page shows videos posted by you and your friends. This may also be called “Your feed”. You can find videos from accounts you don’t follow yet or you do follow in explore. You can also view curated topics and search for content.
#Awesomegiraffes
Your activity page shows likes and comments on things you post.
200
400
The insights overview includes accounts reached, accounts engaged and total followers. Instagram gives you access to a summary page where you can click on metrics for more information. You can also set a custom time frame for these insights.
For individual pieces of content you can also see the following metrics:
In summary, Instagram can be used for vocational and personal purposes. With Instagram's Business account option you can expand your customer base and get your product out there, with the personal account you can share the updates of your life to your family, friends or fans.
$804 million
est. revenue in 2023
73 million
est. daily users
34 million
est. downloads across the App & Play store
100 thousand
est. active subreddits
Reddit is home to thousands of communities, endless conversation, and authentic human connection. Whether you're into breaking news, sports, TV fan theories, or a never-ending stream of the internet's cutest animals, there's a community on Reddit for you.
Reddit is a network of communities where users can vote on posts and dive into their interests. Reddit thrives on their community aspect where users moderate communities. Reddit is mostly used for personal purposes but can also be used for vocational purposes.
Lets dive into how this works…
The steps to creating a profile is as follows:
The three main features of reddit is posting, commenting and voting. With voting you can upvote or downvote posts. The most interesting content rises to the top.
A reddit community or subreddit is a section or page which are created and moderated by Redditor's that look at a specific topic. For example, r/cscareerquestions is as the name implies to ask questions about careers in computer science.
You browse communities for all sorts of interests, for example:
There are also some communities or subreddits to find communities. For example:
Businesses can also play ads for specific communities to be able to get the most out of your advertisements.
One interesting community is r/place. This community is a canvas where you can add a single coloured pixel every five minutes to a large canvas. You can overwrite existing pixels too!
The goal is to have a collaborative piece of art. This shows and encapsulates Reddit's community or collaborative work.
In summary, Reddit operates in a community-like way. This is achieved through sub communities, user moderation and voting. Reddit can also be used for business by allowing business to target their advertisements to certain Redditors. Reddit can also be used for vocational purposes by going to subreddits that discuss careers.
I will focus on three threats that can occur as a result of using social media:
This can occur to anyone who has shared any personal information online. This could include, where you live, phone number or details about medical records.
Identity theft is when someone steals information about you to use it for their own gain. For example, getting trusted relatives to send them money.
People share lots of information online and sometimes forget that anyone can see what they post.
“Roughly 40% of Americans have experienced some form of cyberbullying” - According to pandasecurity.com
Cyberbullying is using social media to harass, embarrass or threaten someone.
You can prevent cyberbullying by keeping your social media account on private mode or only visible to trusted family and friends. If the cyberbullying has already started you can also report it. Many social media platforms have a zero-tolerance policy for bullying. An example, would be Instagram.
“Media overload is hurting our mental health” - American Psychological Association
Media overload is not a medically recognised term, however psychologists are witnessing that many people are suffering due to stress because of the news.
While the APA (American Psychological Association) was referring to news specifically this can also apply to social media.
According to calm.com social media overload can occur due to watching too social media. This is a result of the pressure to continuously be engaged, which can cause stress and anxiety.
Finally, social media can have ethical and legal implications. This could include Copyright Infringement or the need to follow Terms and conditions.
We aren’t legally allowed to reuse other people’s work on the internet. It should be treated as normal material.
However, using social media people may occasionally post art or content and claim its their own. For example, on Instagram or Reddit I occasionally see comments saying that the art is stolen and people linking the user who originally posted it.
When you go to a site or sign up to it, you may be presented with terms & conditions. Terms & conditions could be something normal. However, if you do not read the terms & conditions the social media site could note that they will sell your data to third-parties. Always make sure to double check the terms & conditions and the reliability of a company.
END
Thanks for reading!
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Favicon was created using the phone emoji and generated at https://favicon.io/emoji-favicons/
Icons are from a kit I own from https://fontawesome.com/
Find a job photo is from undraw https://undraw.co/. Undraw allows you to use their drawings in any project without attribution.
Participate in conversations GIF was hand-drawn by me.
Create your profile page 2 image is from undraw as well.
The Giraffe photo is from pexels. Pexels allows you to use photos without attribution.